The Digital Media Buyer will work closely with both Head of Marketing & CMO to create, launch and manage online marketing campaigns.

This role will require experience with online media buying with platforms such as Outbrain, Taboola, Yahoo & Facebook.


Responsibilities

  • Create and manage new media buying campaigns on native content traffic sources

  • Daily spend upload to marketing CRM and analyse campaign performance

  • Optimize ads and landing pages on campaigns based on performance

  • Develop and maintain relationships with media buying platform representatives

  • Carry out industry research to identify new source opportunities

  • Identifying the target audience for a particular media campaign and deciding how best to communicate to that audience

  • Negotiate, develop, monitor & manage campaigns across CPC, CPM & CPA platforms

  • Coordinate with design team to create new and exciting marketing material

  • Creating and maintaining online campaigns profitability

 

Core Requirements

  • 3+ years relevant experience with paid media buying

  • Experience with native advertising platforms (Outbrain, Taboola, Yahoo etc)

  • Success with previous media buying campaigns (ability to provide examples)

  • Strong knowledge of online media channels is a necessity

  • Ability to plan and create new marketing approach ideas and concepts (includes content writing)

  • Demonstrate history of optimizing historic campaigns to reach KPIs such as return on ad spend (ROAS) and cost per acquisition (CPA)

  • Advanced Excel Competency (pivot tables, vlookups, index/match)

  • Bachelor's degree or equivalent work experience

  • Strong organisational skills and able to prioritize workload under pressure

  • Work well under pressure both as a team and independently

  • Motivated to exceed and push themselves to reach goals set

  • An inquisitive and metric mindset

  • Have a passion and strong understanding of online marketing

  • Strong attention to details


     

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Position
Digital Media Buyer


Location
Segensworth, Hampshire


Department
Marketing


Salary
On Application